Sydney Ko, iPolitics Feb 5, 2026 The policy choice drew praise from APMA President Flavio Volpe, who said Ottawa is finally using the size of the Canadian market itself as a lever. “The Canadian market has more buyers than units we produce,” Volpe said in an interview. “If Canadians benefit from buying Canadian-built vehicles, that helps companies change their production programs, bring higher-technology vehicles here, and make them available to Canadians.” Read here  (Paywal

David Thurton and Ashley Burke, CBC News Feb 4, 2026 Amid Canadian auto plants cutting shifts and pausing operations, Flavio Volpe, president of APMA, said he'll be watching to see if the announcement does anything to anchor operations in Canada. He wants to see if the strategy provides automakers investing in Canada more relief from American tariffs, or credit for domestic production. "Car makers that invest here and employ Canadians should get advantages," Volpe said.  Read

Tonda MacCharles, Toronto Star Feb 4, 2026 The Carney Liberals will release a new automotive strategy Thursday that drops electric vehicle (EV) sales mandates and moves to new fuel efficiency standards, government and industry sources confirmed to the Star. APMA President Flavio Volpe said, “I’m happy that it appears we’ll move into a much more realistic formula without relenting on the path of modernization that, includes electrification, but might include mass deployments o

Abigail Bimman, CTV News Feb 3, 2026 The federal government is set to release a new auto strategy focused on boosting Canadian-built vehicles, improving market access, and accelerating EV adoption. APMA President Flavio Volpe emphasized the need for balanced policy, noting that “incentives are important because today the current regime is to mandate the production side of it and to punish producers who don’t achieve a certain percentage. If you’re not addressing the demand si

Abby Hughes, CBC News Feb 2, 2026 A Trillium Network for Advanced Manufacturing report finds Canadian vehicle production has nearly halved since 2016 as the Detroit Three scaled back, while Toyota Motor Corporation and Honda Motor Company now dominate output. Urging stronger investment incentives, APMA President Flavio Volpe said, “The president of the United States is using a stick. So let's find at least a carrot here and put it into the mix.” Read here

Jenna Benchetrit, CBC News Jan 30, 2026 Hyundai Motor Company is exploring collaboration with Canada’s hydrogen sector following the Canada–South Korea MOU, reinforcing its long-term bet on hydrogen even as some competitors step back. APMA President Flavio Volpe noted, “They know that the hydrogen future starts with the hydrogen present, which is trucks and heavy vehicles.” Read here

Bill Carroll, The Morning Rush | 580 CFRA Jan 29, 2026 President of the APMA, Flavio Volpe, discusses the potential of bringing South Korean auto manufacturing to Canada and what the impact of that could be. Volpe said the MOU is “an indication that the Koreans are ready to tell everybody that they are tailing to us seriously…” Listen here

Eric Atkins, The Globe and Mail February 1, 2026 A new report from the Trillium Network for Advanced Manufacturing finds Ontario vehicle production has nearly halved since 2016, as the Detroit Three scaled back operations while Toyota Motor Corporation and Honda Motor Company now account for 77% of Canadian output. The report suggests their stability reflects a longer-term investment mindset, warning the sector’s outlook will hinge on Ottawa’s upcoming auto strategy and the r

Marcia MacMillan, CTV National News Jan 29, 2026 APMA President Flavio Volpe highlighted new opportunities for Canada’s auto sector arising from the memorandum of understanding with South Korea, noting that Korean automakers are “uniquely positioned to build where they sell” given their strong and growing share of the Canadian market. He contrasted that potential with the loss of a shift at GM’s Oshawa plant, warning that “employment is becoming precarious” as trade tensions

Josh Rubin, Toronto Star Jan 30, 2026 General Motors insists it is committed to production in Canada, but union leader blasts Detroit automaker for ‘decision to cave to Donald Trump’ instead of standing up for loyal Canadian workforce. “They made this decision because volumes are down,” said APMA CEO Flavio Volpe. “Volumes are down because those trucks are sold in the U.S., and they cost 25 per cent more right now.” Read here

Omar Sachedina, CTV National News Jan 28, 2026 Canada has signed a memorandum of understanding with South Korea that includes discussions around expanding Korean automotive manufacturing in Canada. APMA President Flavio Volpe pointed to shared geopolitical and economic pressures driving the talks, noting, “These are very friendly discussions between two countries that have found themselves with extremely similar geopolitical dynamics and similar economies, and in many ways co

Judy Trinh, CTV News Jan 28, 2026 Flavio Volpe, president of the Automotive Parts Manufacturers’ Association, said he pitched to a Korean delegation to consider building EVs in Ontario, arguing that “today the business case is there to build a plant here in Canada… and to build where they sell.” Noting Korean automakers now account for about 12% of the Canadian market, Volpe added this is an opportunity for Ottawa to leverage defence procurement, saying, “Canada is interested

Vassy Kapelos, Power Play | CTV News Jan 21, 2026 In an interview following Ford’s news conference, APMA President Flavio Volpe discussed the deal’s implications for Canada–U.S. relations. He said the federal government “did a good job briefing their counterparts in Washington,” adding that the 49,000-vehicle quota “is not significant in American terms.” Volpe also stressed the importance of ensuring that any investment by Chinese automakers meets USMCA standards, emphasizing

Émilie Gougeon-Pelletier and Lise Denis, Le Droit Jan 26, 2026 Reporting on a joint announcement made on Monday, with Premier Ford and Minister Joly, about a new “working group” as part of a strategy for the auto industry. The report also discusses the concerns about the Canada-China deal from industry experts and quotes APMA President Flavio Volpe, who said, about the Canada-China deal that, “This concession directly compromises the commercial prospects of the companies we a

Jack Ewing, The New York Times Jan 24, 2026 Flavio Volpe, president of the Canadian Automotive Parts Manufacturers’ Association, said that the deal exposes the industry to Chinese manufacturers that sell at artificially low prices made possible by government subsidies. “Chinese cars are cheaper for a reason,” he said. “All of those reasons are available only to the Chinese.” Read here  (Paywalled)

Josh Rubin, Toronto Star Jan 23, 2026 This article shares concerns following PM Carney’s Davos speech that it will be a difficult to find alternatives to trade with the U.S. as many industries rely heavily on this relationship. The bedrock assumptions of the automotive industry and the Canadian economy, for most of the last century are simply no longer a reality, said Flavio Volpe, President and CEO of the APMA. What was once a beacon of free trade and an open economic model,

Robert Benzie and Rob Ferguson, Toronto Star Jan 21, 2026 “Making that concession in this moment makes the entire Canadian auto sector on shakier ground,” Flavio Volpe, president of the Automotive Parts Manufacturers’ Association, said at Ford’s news conference. “We gave carefree access to about three per cent of the Canadian home market to importers who will not have to have any Canadian content in them,” said Volpe. Read here

Gabriel Friedman, Financial Post Jan 21, 2026 “You cannot have a system where you’re creating value for the Chinese state through EV credits,” Flavio Volpe, president of the Canadian Automotive Parts Manufacturers’ Association, said. “We have to make our investments and protect them before we take on the Chinese, who don’t have profit as a key metric,” Volpe said. “I’m glad we didn’t do what they wanted and drop the tariff altogether, but I’m not happy about it. It’s a conces

Joshua Freeman, BNN Bloomberg Jan 21, 2026 Reporting on Premier Ford’s news conference, APMA President Flavio Volpe noted that 50,000 vehicles amounts to a full production shift at an auto plant and warned that “those jobs don’t exist comfortably in this new world.” Read here

Chris Campbell, CTV News Jan 21, 2026 Flavio Volpe, president of the Automotive Parts Manufacturers’ Association, warned that lowering tariffs on Chinese EVs could undermine Canada’s auto sector, saying the measures were meant “to seed EV investments and to have them bear fruit before those products inevitably poured over the tariff wall.” After a year of “unprecedented pressure” from the White House, he added, “making that concession, in this moment, makes the entire Canadia