David Cochrane, Power & Politics | CBC News Feb 5, 2026 Minister Mélanie Joly framed the new EV incentives as a response to a evolving trends in the auto sector, while APMA President Flavio Volpe said replacing the EV mandate with emissions targets strengthens the industry by easing financial pressure on automakers and suppliers. He warned the previous system could have cost companies “up to $3 billion and nothing in return” amid declining exports, adding the new approach bet

Renée Rodgers, CTV News Feb 5, 2026 APMA President Flavio Volpe says the incentives is “a full ecosystem approach to automotive in this country,” that can help the industry create “more productive technologies that are attractive to Canadian buyers.” Watch here

Marella Fernandez, The Close | BNN Bloomberg Feb 5, 2026 Flavio Volpe, president of the APMA, discussing Canada's EV mandate. He said the new emissions-based approach targets carbon reduction while creating “a path” for multiple technologies, supported by rebates and charging investments that make adoption easier for consumers and strengthen the business case for future manufacturing investment. (Flavio appears @ 1:18:46) Watch here

Eric Atkins, The Globe and Mail Feb 5, 2026 Prime Minister Mark Carney unveiled a new automotive strategy that eliminates the EV sales mandate while introducing stricter emissions standards, consumer rebates, charging investments, and billions in industry support. APMA President Flavio Volpe said the changes should have positive impacts on the industry, as the plan aims to reinforce domestic manufacturing and the broader supply chain amid ongoing tariff pressure from Presiden

Jenna Benchetrit, CBC News Feb 5, 2026 Flavio Volpe, president of the APMA, told CBC News that he's very happy with the deal "because it's complex.” "It addresses the demand side and the supply side, keeps us on a strong path against carbon emissions, but allows for all the manufacturers to choose their technology path," he said. Read here

David Kennedy, Automotive News Canada Feb 5, 2026 Refocusing on vehicle emissions and tackling the challenges facing Canadian automotive through an “eco-system wide” strategy should put the industry on firmer ground, said Flavio Volpe, CEO of the Automotive Parts Manufacturers’ Association. The mandate addressed only one side of the EV-adoption equation, he said, and would have penalized producers for not meeting electrification targets that were not achievable. “We all know

Sydney Ko, iPolitics Feb 5, 2026 The policy choice drew praise from APMA President Flavio Volpe, who said Ottawa is finally using the size of the Canadian market itself as a lever. “The Canadian market has more buyers than units we produce,” Volpe said in an interview. “If Canadians benefit from buying Canadian-built vehicles, that helps companies change their production programs, bring higher-technology vehicles here, and make them available to Canadians.” Read here (Paywal

David Thurton and Ashley Burke, CBC News Feb 4, 2026 Amid Canadian auto plants cutting shifts and pausing operations, Flavio Volpe, president of APMA, said he'll be watching to see if the announcement does anything to anchor operations in Canada. He wants to see if the strategy provides automakers investing in Canada more relief from American tariffs, or credit for domestic production. "Car makers that invest here and employ Canadians should get advantages," Volpe said. Read

Tonda MacCharles, Toronto Star Feb 4, 2026 The Carney Liberals will release a new automotive strategy Thursday that drops electric vehicle (EV) sales mandates and moves to new fuel efficiency standards, government and industry sources confirmed to the Star. APMA President Flavio Volpe said, “I’m happy that it appears we’ll move into a much more realistic formula without relenting on the path of modernization that, includes electrification, but might include mass deployments o

Abigail Bimman, CTV News Feb 3, 2026 The federal government is set to release a new auto strategy focused on boosting Canadian-built vehicles, improving market access, and accelerating EV adoption. APMA President Flavio Volpe emphasized the need for balanced policy, noting that “incentives are important because today the current regime is to mandate the production side of it and to punish producers who don’t achieve a certain percentage. If you’re not addressing the demand si

Abby Hughes, CBC News Feb 2, 2026 A Trillium Network for Advanced Manufacturing report finds Canadian vehicle production has nearly halved since 2016 as the Detroit Three scaled back, while Toyota Motor Corporation and Honda Motor Company now dominate output. Urging stronger investment incentives, APMA President Flavio Volpe said, “The president of the United States is using a stick. So let's find at least a carrot here and put it into the mix.” Read here

Jenna Benchetrit, CBC News Jan 30, 2026 Hyundai Motor Company is exploring collaboration with Canada’s hydrogen sector following the Canada–South Korea MOU, reinforcing its long-term bet on hydrogen even as some competitors step back. APMA President Flavio Volpe noted, “They know that the hydrogen future starts with the hydrogen present, which is trucks and heavy vehicles.” Read here

Bill Carroll, The Morning Rush | 580 CFRA Jan 29, 2026 President of the APMA, Flavio Volpe, discusses the potential of bringing South Korean auto manufacturing to Canada and what the impact of that could be. Volpe said the MOU is “an indication that the Koreans are ready to tell everybody that they are tailing to us seriously…” Listen here

Eric Atkins, The Globe and Mail February 1, 2026 A new report from the Trillium Network for Advanced Manufacturing finds Ontario vehicle production has nearly halved since 2016, as the Detroit Three scaled back operations while Toyota Motor Corporation and Honda Motor Company now account for 77% of Canadian output. The report suggests their stability reflects a longer-term investment mindset, warning the sector’s outlook will hinge on Ottawa’s upcoming auto strategy and the r

Marcia MacMillan, CTV National News Jan 29, 2026 APMA President Flavio Volpe highlighted new opportunities for Canada’s auto sector arising from the memorandum of understanding with South Korea, noting that Korean automakers are “uniquely positioned to build where they sell” given their strong and growing share of the Canadian market. He contrasted that potential with the loss of a shift at GM’s Oshawa plant, warning that “employment is becoming precarious” as trade tensions

Josh Rubin, Toronto Star Jan 30, 2026 General Motors insists it is committed to production in Canada, but union leader blasts Detroit automaker for ‘decision to cave to Donald Trump’ instead of standing up for loyal Canadian workforce. “They made this decision because volumes are down,” said APMA CEO Flavio Volpe. “Volumes are down because those trucks are sold in the U.S., and they cost 25 per cent more right now.” Read here